Google Sheets P&L Tracker

Track your eCommerce sales and marketing ROI with this powerful Google Sheets profit & loss (P&L) dashboard template.

This P&L tracking spreadsheet template is designed for online sellers (ie. digital products creators and eCommerce brands) to help keep track of your sales & marketing performance so you can optimize your marketing efforts and maximize profits.

Most marketing optimization & attribution software lacks the flexibility and simplicity of spreadsheets. Ever wish you could easily create and filter a pivot table of all your sales data? Dream of having a single source of truth for your weekly, monthly, and annual profits? With this 100%-customizable Google Sheets P&L tracking template, you can do exactly that & more!

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Robust P&L tracker: created for our own eCommerce store with thousands of sales.

This template was copied directly from the Google Sheet used for our successful digital products business with over 2,000+ customers, including the likes of award-winning startups and Fortune 100 companies.

• Quarterly + annual dashboards
• Advanced profit & loss tracking
• Weekly profit + ad reporting
• Product-specific drilldowns
• Breakdowns by variations & sales channels
• Pivot tables for ad scheduling
• Actionable insights & charts

Pay $39 just *once*, not $100's per month!

This is not a subscription for software: pay just once, and get your own Sales + P&L Tracker for life!

Realistically, this product could've been priced at $200+ — for comparison, the most popular CRMs like HubSpot and Salesforce and attribution tools like Triple Whale cost thousands of dollars every month.

Enjoy lifetime updates free

We're constantly updating this product: we use this very same Google Sheets template every day for our own businesses, so we are always making improvements!

Keep an eye on your advertising ROI and track of your weekly profit & loss with this easy-to-use Google Sheets spreadsheet. Rely on this dashboard as your single source of truth for ad spend insights, growth opportunities, quarterly & annual trends, and all the data you need to grow your online business.